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Hypnotic Codes

Subliminal Messages, Video Installation, Luzern, Switzerland, 2022
Subliminal Messages, Video Installation, Luzern, Switzerland, 2022
Subliminal Messages, Video Installation, Luzern, Switzerland, 2022
Subliminal Messages, Video Installation, Luzern, Switzerland, 2022
Subliminal Messages, Video Installation, Luzern, Switzerland, 2022

For years, fragments of video have been collected and merged with monoprint clips to create an analogue, flickering rhythm between photographic imagery and print. The fast-paced, jittery motion of the video is designed to overwhelm and hypnotise—drawing the viewer into a trance where only the willing can catch fleeting fragments of meaning. This defensiveness becomes a visual shield, a protective barrier reflecting internal chaos and psychological struggle.

Initially resistant to digital mediums, the work eventually gravitated toward video for its entrancing power—its capacity to communicate through flickering, overwhelming visuals. The project became a vessel for transmitting the uncovered 'code', forming a bridge between ancient wisdom and modern distraction. When projected in a room, the video entrapped its audience, drawing them into an immersive, disorienting space—a collision of the ancestral, the spiritual, and the chaotic material world.

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© 2025 by Isali Arielle

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